Use Cases
For marketers
📢 Marketing That Actually Converts
Marketing in Web3 should be intelligent, not speculative. Tribes equips marketers with the data they need to create campaigns that actually convert.
Smart Campaign Strategies
🎯 Precision Targeting
- Design wallet-targeted airdrops - Reach the wallets that matter with surgical precision
- Identify high-value prospects - Find wallets similar to your best holders
- Optimize timing - Launch campaigns when your audience is most active
👥 Audience Segmentation
- Segment users by interest or value - Customize engagement strategies based on real on-chain behavior
- Create buyer personas - Build profiles based on actual wallet behavior, not assumptions
- Track segment performance - See which groups respond best to different messages
🤝 Partnership Discovery
- Align with other communities - Discover shared user bases and form meaningful partnerships
- Co-marketing opportunities - Find projects with complementary audiences
- Cross-ecosystem campaigns - Leverage multi-chain holder overlap
📊 Performance Tracking
- Track campaign results through wallet flows - Measure impact with transparent, on-chain performance data
- Attribution modeling - Understand which channels drive the best holders
- ROI optimization - Focus budget on strategies that actually work
Campaign Types That Work
- 🪂 Targeted Airdrops - Higher engagement, lower waste
- 🎪 Community Events - Data-driven attendee selection
- 📰 Content Marketing - Tailored messaging for different segments
- 🔄 Retargeting Campaigns - Re-engage past holders who’ve left
Build campaigns that resonate — with the right users, on the right chain, at the right time.